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Meta's Ad Sales Are Suffering Now That Europeans Can Pick Less Personalization An earnings briefing on Wednesday revealed ad revenue has slowed since the European Union introduced the Less Personalized Ads models at the beginning of this year. Meta's advertising growth in Europe is slowing now that residents have the option for less of their personal data to influence what advertisements they see. Advertising revenue in Europe continued to decelerate in the three months through September, the company said on Wednesday, underperforming its global figures. In the region, advertising revenue grew 18 percent year-on-year, slowing from the previous two quarters and lagging the 33 percent growth seen in the US and Canada. Though Meta did not explicitly blame the introduction of the Less Personalized Ads model on Wednesday, chief financial officer Susan Li had previously warned "we're seeing the impact of less personalized ads offering in Europe now that it's fully rolled out, and that may be an additional headwind," in July's second quarter results follow-up call.

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You're viewing the US edition You can switch to the UK, AU or IE homepage at any time using this menu. Elon Musk threatens Hillary Clinton's podcast partner Kara Swisher with prison after she claimed to know'what's coming for him' if Democrats take power Oregon teacher describes harrowing moment she played dead after being injured in school shooting: 'Only thing I could do' Harry's whining new interview sent my royal WhatsApp group wild. William and Kate's perfect retort will be tough for the petulant prince to swallow: ROBERT JOBSON AOC's spending spree: How Democrat'Champagne socialist' has been splurging thousands from campaign funds on luxury hotels and chauffeur services Inside the rise of the viral 50-cent'panic pill': It promises to'take the edge off' midlife anxieties - from job interviews to awkward family events. But as propranolol becomes an underground sensation - just how safe IS it? ANNABEL FENWICK ELLIOTT: Why I let my four-year-old son use the F-word.