Fairness-in-the-Workflow: How Machine Learning Practitioners at Big Tech Companies Approach Fairness in Recommender Systems

Recommender systems (RS), which are widely deployed across high-stakes domains, are susceptible to biases that can cause large-scale societal impacts. Researchers have proposed methods to measure and mitigate such biases -- but translating academic theory into practice is inherently challenging. RS practitioners must balance the competing interests of diverse stakeholders, including providers and users, and operate in dynamic environments. Through a semi-structured interview study (N=11), we map the RS practitioner workflow within large technology companies, focusing on how technical teams consider fairness internally and in collaboration with other (legal, data, and fairness) teams. We identify key challenges to incorporating fairness into existing RS workflows: defining fairness in RS contexts, particularly when navigating multi-stakeholder and dynamic fairness considerations. We also identify key organization-wide challenges: making time for fairness work and facilitating cross-team communication. Finally, we offer actionable recommendations for the RS community, including HCI researchers and practitioners.