The 5.30 orange juice that tells the story of why supermarket prices are sky high

The £5.30 orange juice that tells the story of why supermarket prices are sky high There has been more than a bitter twang in the glasses at British breakfast tables. Only five years ago, a typical supermarket own-label carton of orange juice could be bought for 76p for 1 litre. One colleague was outraged to be sent a bill for £9 for a glass of hangover-busting orange juice and lemonade at an unassuming little restaurant in Kent. Asked why so much, she was told that the orange juice - albeit freshly squeezed - accounted for £5.30 of the price. Yet as costs have surged, the taste is changing too, with certain manufacturers substituting oranges for mandarins to cut costs.