The Go-To-Market Strategy For Autonomous Vehicles: "Launch Somewhere"

ENGLAND: Two autonomous, delivery robots pass on the pavement as they make home deliveries of ... [ ] groceries. Created by two of the co-founders of Skype in 2014, Starship has developed the self-driving pods for various, logistical tasks. Much more complicated than originally thought. Several manufacturers expected the first self-driving cars to hit the market 3-4 years ago. In fact, Johann Jungwirth of Volkswagen met with Focus Magazine in April of 2016 amongst beanbags, blue suede shoes and skateboards to report the first autonomous vehicles (AVs) will be on the market by 2019.