Peloton adds new 'groups' feature as people work out together from home

Peloton has added a new groups feature to allow people to exercise together despite being in lockdown. The company – which makes internet-enabled spinning bikes and treadmills, as well as running an app of online exercise classes – has seen a huge surge in users in recent months as people have looked for a way to work out at home. Now it has added a new groups feature, officially called "tags", allowing people to track their exercise alongside other people in communities they have formed off the bike. With the new feature, users are able to add hashtags to their profile, which designate certain groups: a certain set of people all from the same workplace, for instance, or one of the many "tribes" of users that have formed on other platforms such as Facebook and Reddit. If a user has a given hashtag in their profile, they will be able to see what classes other members have taken and when they are working out.