Elon Musk: Tesla expanding into pickups, heavy trucks

Tesla CEO Elon Musk speaks at the Model X launch event in Fremont, Calif. SAN FRANCISCO – Watch out, fellow automakers: Elon Musk announced Wednesday evening that Tesla Motors, known for pricey electric sedans, hopes to expand into small SUVs, a pickup and even heavy-duty semis and buses in a bid to revolutionize transportation as we know it. That bombshell was just part of Musk's long-touted Tesla master plan, a follow-up to one issued when the company was just starting out, outlining a strategy that pivots the company from a builder of niche automobiles to a producer of a broad range of passenger and commercial vehicles that eschew fossil fuel. Also noted in the plan, which Musk published on the company's website, is the company's more well-known pursuit of the consumer solar business through its planned acquisition of SolarCity. Tesla will "create stunning solar roofs with seamlessly integrated battery storage, expand the electric vehicle product line to address all major segments, develop a self-driving capability that is 10 (times) safer than manual via massive fleet learning, (and) enable your car to make money for you when you aren't using it," reads Musk's "Master Plan, Part Deux."