Sweaty Betty in new dispute over ad slogans

Activewear brand Sweaty Betty has become involved in a new dispute over advertising slogans, which a period underwear company claims were copied. Kelly Newton said Sweaty Betty's use of two taglines that were very similar to her firm Nixi Body's seemed a little off, and while she could not get them trademarked she felt Sweaty Betty was taking from other female founders. Sweaty Betty said the No ifs. Ms Newton said she was speaking out after seeing personal trainer Georgina Cox reveal Sweaty Betty had offered her a settlement over a disputed slogan . Ms Newton, who co-founded Nixi Body in 2019, said the company has advertised its leak-proof period underwear with the lines Keeping you moving through menstruation, motherhood and menopause and No leaks.