Romantic Autonomous Concept Glides into the Future – Auto Futures

Cars have become icons of style, mobility and luxury. Design teams around the globe are creating concept vehicles for the future that will drive themselves. Icona started in 2010 in Italy and has now has grown to a global design company with 180 employees and studios, in Turin, Italy, Shanghai, China and Santa Margarita, California. Auto Futures talked to Icona's Global Design Director, Samuel Chuffart, at AutoMobility LA ahead of the North American debut of the Icona Nucleus. "In the future of cars we have to reset our values and adapt to the needs of new technology such as Level 5 autonomous driving," says Chuffart who sees autonomous cars as s more like a private yacht on wheels and draws inspiration for the Concorde airplane.