Italian Buzzoole Uses AI To Connect Brands With Content Creators

How would you describe Buzzoole in a few words? Buzzoole is an end-to-end platform able to connect brands and Content Creators for mutual benefit. It uses a proprietary algorithm to identify suitable content creators to help brands take their message beyond traditional marketing channels. The resulting social amplification helps generate word of mouth, engagement, footfall, and purchase. What inspired you to create the platform?