5 Examples of AI in Marketing to Inspire You in 2019

As a marketer, you could use AI in a variety of ways, enhancing customer experiences and evaluating consumer behavior. Over the last few years, its acceptance, impact and widespread popularity have revolutionized how businesses look at everyday processes. Between now and 2024, the global AI space will grow at a 26% Compound Annual Growth Rate (CAGR), reaching a staggering USD 71 billion. It is astonishing how AI is deeply embedded across our daily lives -- play music on your Spotify app, and there's AI to curate a special playlist for you; craving ice cream? Your preferred delivery app will suggest options to order from, and if you back out, it will insist that you proceed with the "sweet deal."