Travelodge (UK) Selects Medallia to Power its New Voice of the Customer Programme

Medallia, Inc., the global leader in customer and employee experience, announced that Travelodge, the UK's largest independent hotel brand, has implemented Medallia's experience management platform to power its new Voice of the Customer programme. Medallia's technology has been rolled out across 590 Travelodge hotels across the UK, Ireland and Spain, providing the hotel brand with a consolidated and real-time view into the customer experience. Travelodge (UK) has deployed the full suite of Medallia's experience management platform – implementing a combination of data analytics, artificial intelligence, and active listening. The platform also offers real-time integration with Travelodge's social channels and review sites, such as Tripadvisor and Google Reviews, as well as its hotel management tools, allowing it to cross-check customer feedback with quality processes such as room checks. Medallia's platform provides Travelodge with a comprehensive view into the customer voice across all channels in real-time, allowing its hotel managers and leadership team to proactively identify early warning signals.