Datorama's Rapid Growth Drives Expansion in Europe

NEW YORK, NY--(Marketwired - Jun 15, 2016) - Datorama, a global leader in marketing analytics innovation, today announced the company has added an office in Europe. The latest addition to Datorama's global footprint is located in Hamburg, Germany and marks a critical milestone as the company expands into the German, Austrian and Swiss (DACH) region. Datorama's Hamburg office further strengthens a robust EMEA presence, which includes: Amsterdam, Barcelona, London and Paris. Designed for marketers, Datorama's Marketing Integration Engine helps leading enterprises, agencies and publishers centralize all of their marketing data across silos for cross-channel visualization, analysis and data-driven insight generation. By analyzing inputs from unlimited data sources, including online and offline marketing channels, and first- and third-party applications across CRM, billing, call centers, and more, the company's patent-pending artificial intelligence (AI)-based software delivers a single source of truth at the data layer to drive tactical and strategic marketing performance optimization.