Widespread AV adoption starts with driver assistance systems consumers can trust – TechCrunch

In the past year, many of the conversations around autonomous vehicles (AVs) have been dominated by the same question: When will self-driving cars be the norm on public roads? While industry leaders talked a big game on AVs monopolizing our roads back in 2016, today some experts have put widespread Level 4 adoption over a decade away. However, even that timeline only works if automakers overcome significant barriers -- both technical and behavioral. The challenge of bringing AVs to consumers will be tougher than anticipated, with a central part of the effort being focused on earning the public's trust. Consumer confidence and mass adoption of AVs go hand in hand.