AI Strategy: Where Does NXP Stand Now?

Chip giants such as Nvidia, Intel and Qualcomm rarely miss an opportunity to tout their achievements and technology prowess in artificial intelligence. The message on AI from NXP Semiconductors, however, is neither so loud nor so clear. NXP's AI strategy has been a mystery ever since CEO Richard Clemmer revealed the company has had "no internal technology development going on" in machine learning. That declaration, in October 2016, came as a shock. How in the world, was NXP -- a leading automotive chip supplier -- planning to lead the market in the era of ADAS and AV with "no internal development of machine learning?"