The state of creative AI: will video producers/editors get superpowers?

Disruptive innovations begin at the bottom of a market with simple applications, then move up until they displace established ways of working. Today, we are witnessing the entry of Artificial Intelligence (AI) into basic video production. As technology becomes more powerful, the impact of generative AI will increase. In this article I will show examples that are representative of the current state of AI and have the potential to impact the jobs of video producers and editors. Color grading is an art form in itself.