CES 2019 - techUK Blog by Paul Hide

Today, whilst exhibitors on the show floors work flat out to get their booths ready before the masses enter the show halls tomorrow morning, the worlds' media get to soak up a 12 hour shift of back to back press launches by the industry big guns. The Mandalay Bay conference centre is the setting; each organisation gets 45 minutes to make their pitch for media oxygen and airtime as to why what they have to say is news for those hungry for CES knowledge. Having fuelled up with coffee, bananas and muffins, I attended 10 of these launches to gain a flavour of what the talking points of this years' CES maybe. First out the traps at 8am are LG, and thanks to jet lag, we are all there early, with crowds gathering from 7.00am, waiting to get a ringside seat for the show. LG, led the commentary that many of the CE brands would cover today.