Sachin Tendulkar invests in IoT firm Smartron India

Smartron is headed by founder chairman Mahesh Lingareddy who is also the co-founder and CEO of Soft Machines Inc, a United Statesbased semiconductor company with operations in the US, India and Russia. It has research and development centres in Hyderabad and Bengaluru. Smartron is riding on the back of the IoT wave by innovating in the areas of smart, sensor, robotics, artificial intelligence, cloud and big data technologies to bring next generation smart devices, services and care, targeting consumer, enterprise, industrial and infrastructure markets. The company is funded by investors from the US, India and West Asia, among others.