State of play: who holds the power in the video games industry in 2025?

The world's most powerful people have started to realise that games have immense influence - why else would the White House post an image of Trump as Halo's Master Chief? The world's most powerful people have started to realise that games have immense influence - why else would the White House post an image of Trump as Halo's Master Chief? State of play: who holds the power in the video games industry in 2025? I love playing video games, but what interests me most as a journalist are the ways in which games intersect with real life. One of the joys of spending 20 years on this beat has been meeting hundreds of people whose lives have been meaningfully enhanced by games, and as their cultural influence has grown, these stories have become more and more plentiful. There is another side to this, however.