Apple working on the 'holy grail' option for its car project: No human intervention by 2025

Apple, which is rapidly losing ground in the electric vehicle industry to Tesla, GM, Ford and other automakers, is looking to have the'holy grail' option for its autonomous car by 2025: no human intervention at all. The lack of human intervention, which is being pushed by the project's new boss, Kevin Lynch (who previously led the company's Apple Watch software efforts) would be something that no automaker has yet to achieve, according to Bloomberg, which first reported the news. Tesla, for all the publicity surrounding the Elon Musk-led company, has come under fire from consumers and lawmakers over its autopilot system and how it works. In August, the National Highway Traffic Safety Administration (NHTSA) opened a formal investigation into the system over 11 accidents - one deadly - feared to have been caused because the system has trouble spotting parked emergency vehicles. Apple wants the'holy grail' option for its oft-rumored autonomous car by 2025: no human intervention Apple's car could have no steering wheel or pedals and passengers could sit on the side, like a limousine or a bus Other automakers, such as GM and its Cruise unit, Ford and newly public Rivian, do not yet offer completely autonomous capabilities.