Get Chris Pratt in the driver's seat or this thing's done

Sign up for the daily Marketplace newsletter to make sense of the most important business and economic news. Algorithms play a huge role in the content people watch. Netflix, for example, has said that approximately 80% of subscribers trust the platform's recommendations. But as artificial intelligence technology advances, it may play an increasingly important role in what films and TV shows are made. Bloomberg columnist Trung Phan recently wrote about AI's potential in evaluating film and television projects' commercial viability.