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A/BTesting for Recommender Systems in a Two-sided Marketplace

Neural Information Processing Systems

Two-sided marketplaces are standard business models of many online platforms (e.g., Amazon, Facebook, LinkedIn), wherein the platforms have consumers, buyers or content viewers on one side and producers, sellers or content-creators on the other. Consumer side measurement of the impact of a treatment variant can be done via simple online A/B testing. Producer side measurement is more challenging because the producer experience depends on the treatment assignment of the consumers. Existing approaches for producer side measurement are either based on graph cluster-based randomization or on certain treatment propagation assumptions. The former approach results in low-powered experiments as the producer-consumer network density increases and the latter approach lacks a strict notion of error control. In this paper, we propose (i) a quantification of the quality of a producer side experiment design, and (ii) a new experiment design mechanism that generates high-quality experiments based on this quantification.


UniCoRn_with_appendix

Neural Information Processing Systems

Two-sided marketplaces are standard business models of many online platforms (e.g., Amazon, Facebook, LinkedIn), wherein the platforms have consumers, buyers or content viewers on one side and producers, sellers or content-creators on the other. Consumer side measurement of the impact of a treatment variant can be done via simple online A/B testing. Producer side measurement is more challenging because the producer experience depends on the treatment assignment of the consumers. Existing approaches for producer side measurement are either based on graph cluster-based randomization or on certain treatment propagation assumptions. The former approach results in low-powered experiments as the producer-consumer network density increases and the latter approach lacks a strict notion of error control. In this paper, we propose (i) a quantification of the quality of a producer side experiment design, and (ii) a new experiment design mechanism that generates high-quality experiments based on this quantification.



How Two Zoomers Created RentAHuman, the First Marketplace for Bots to Hire Humans

WIRED

WIRED spoke with the Zoomer founders of a platform where AI agents hire humans to do real-world tasks. Their pitch: People would love to have a clanker as their boss. For centuries, people have catastrophized about robots taking away jobs. On February 1, the paradigm shifted: bots are jobs. Now, 518,284 humans--and rapidly counting--are offering their labor to AI agents on a new online marketplace called RentAHuman . There are classifieds to count pigeons in Washington ($30/hour); deliver CBD gummies ($75/hour); play exhibition badminton ($100/hour); and anything else you could possibly imagine that a disembodied agent couldn't do.



The curious case of the disappearing Lamborghinis

MIT Technology Review

A new wave of theft is rocking the luxury car industry--mixing high-tech with old-school chop-shop techniques to snag vehicles while they're in transport. When Sam Zahr first saw the gray Rolls-Royce Dawn convertible with orange interior and orange roof, he knew he'd found a perfect addition to his fleet. "It was very appealing to our clientele," he told me. As the director of operations at Dream Luxury Rental, he outfits customers in the Detroit area looking to ride in style to a wedding, a graduation, or any other event with high-end vehicles--Rolls-Royces, Lamborghinis, Bentleys, Mercedes G-Wagons, and more. But before he could rent out the Rolls, Zahr needed to get the car to Detroit from Miami, where he bought it from a used-car dealer. His team posted the convertible on Central Dispatch, an online marketplace that's popular among car dealers, manufacturers, and owners who want to arrange vehicle shipments. It's not too complicated, at least in theory: A typical listing includes the type of vehicle, zip codes of the origin and destination, dates for pickup and delivery, and the fee. Anyone with a Central Dispatch account can see the job, and an individual carrier or transport broker who wants it can call the number on the listing. Zahr's team got a call from a transport company that wanted the job. They agreed on the price and scheduled pickup for January 17, 2025.





Supply-Side Equilibria in Recommender Systems

Neural Information Processing Systems

In the music industry, artists have changed the length and structure of songs in response to Spotify's algorithm and payment structure [ Hodgson, 2021 ].