Player Piano, or How Digital Marketers Can Survive the Advent of AI - State of Digital

This post is the written version of the talk I presented at The Inbounder World Tour Madrid on March 17. Who knows me or simply follows me on social networks, knows that I am a science fiction geek, which is not surprising in a man who in his childhood saw "Star Wars" in the movie theater or the original series of "Battlestar Galactica" on television. Robots are ones of the main characters in sci-fi tv series, movies and novels. These mechanical beings with human or superhuman intelligence have always fascinated us. If we look only at the history of cinema, we can find some naive robots, like the Tin Man of "The Wizard of Oz", or subtly dangerous, like Ava in "Ex-Machina", or more humans than humans, like the mythical Roy Batty of "Blade Runner".