Cloudera helps Middle East brands unlock new frontiers with machine learning and analytics

The high-powered knowledge event was held at Atlantis The Palm on 19 November 2017, and brought together the UAE's smartest data professionals to explore new applications for machine learning and artificial intelligence. The speaker roster included decision-makers from Cloudera, AXA Gulf, DU Telecom, Etihad Airways, Microsoft and Wipro. Machine learning is helping companies detect fraud, predict their customers' behaviour, analyse consumer preferences to suggest products, and offer proactive customer support. Combined with big data, machine learning algorithms are sifting through terabytes of data to predict market movements and help derive competitive advantage. "We are very pleased to be able to bring such a high-quality cohort of data professionals and people on the cutting edge of technology to the same platform with the Cloudera Sessions Dubai 2017. These sessions are designed to help organisations harness the power of data to march ahead, and keep pace with the ideals set by Dubai and the UAE as they evolve smart government services. Data is widely recognised as one of the world's most valuable resources for organisations, yet most organisations struggle to make meaningful sense of it. At Cloudera, we help clients use machine learning to turn stagnant data pools into powerful predictions and market insights that power business success," said Cloudera co-founder and chief technology officer, Dr. Amr Awadallah.