CloudCommerce Uses Artificial Intelligence to Deliver Winning Solution for Energy in Focus

#artificialintelligence 

SAN ANTONIO, June 22, 2021 (GLOBE NEWSWIRE) -- CloudCommerce, Inc. (CLWD), a technology driven provider of digital advertising solutions, today announced that SWARM, the Company's AI-driven advertising solution, reduced media costs by more than 60% for Energy in Focus, a web based platform that showcases diverse information on energy in California. Based on the first-round results, the client has committed to a second round. Energy in Focus turned to CloudCommerce to better understand which creative initiatives would be best for their different audiences, such as b2b partners and its public advocacy audience. SWARM analyzed the top 5 previous posts from Facebook and used artificial intelligence to develop creative variations which ran on other media platforms. The result: the cost was reduced by more than 60%.