Waymo set to debut first driverless rideshare service as soon as next month, report claims

Waymo could be one step closer to launching its own ride-hailing service. The driverless car unit of Google parent company Alphabet is eyeing the launch of the world's first self-driving car service as soon as next month, Bloomberg reported, citing sources close to the situation. The service will operate under a name that's different from Waymo and compete head-to-head with Uber and Lyft. Waymo is eyeing the launch of the world's first self-driving car service as soon as next month. A Waymo spokesperson declined to confirm to Bloomberg whether or not the service was in development, as well as the timing of the launch. Waymo expects to trial the service among dozens or hundreds of riders in the suburbs of Phoenix once it launches in the next few weeks.