AI-based advanced analytics is making credit, debit cards smarter

For instance, Philadelphia-based fintech firm cred.ai, The card was licenced by payments network Visa and issued by Wilmington Savings Fund Society, FSB. The credit optimizer tool uses an AI algorithm to improve the user's debt-to-credit ratio, which accounts for up to 30% of a FICO score that evaluates a person's creditworthiness in the US. Apple, too, uses AI to determine a user's credit limit on the Apple Card. Closer home, Gurugram-based fintech firm OneBanc has developed a card to connect various banking systems.