Hinge Will Try to Thwart Scammers With Video Verification

Match Group, which operates one of the world's largest portfolios of dating apps, will soon add a new profile verification feature to its popular dating app Hinge. The feature is part of a larger effort to crack down on scammers who use fake photos and purport to be people they're not on the app, often with the intent of eventually scheming romantic conquests out of money. Jarryd Boyd, director of brand communications for Hinge, said in a written statement that Hinge will begin rolling out the feature, named Selfie Verification, next month. Hinge will ask users to take a video selfie within the app in order to confirm they're a real person and not a digital fake. Match Group then plans to use a combination of machine learning technology and human moderators to "compare facial geometries from the video selfie to photos on the user's profile," Boyd said.