Marcelo Lombardo: 'Cloud management software is revolutionising small firms'

Earlier this year, San Francisco-based venture capital firm Riverwood Capital invested US$ 20 million in Omie, a Brazilian start-up that provides small and medium businesses (SMBs) with an AI-powered business management software. Omie's genius idea was to focus on small firms, not served by larger management software services. By automating business functions, the company essentially eliminates the massive amount of paper work required in Brazil, a country notorious for red tape. "Cloud management platforms are revolutionising small and medium businesses in Brazil," says Marcelo Lombardo, Omie's CEO and founder. He spoke with LSE Business Review managing editor Helena Vieira on 5 November during the Web Summit conference in Lisbon. Starting from the beginning, what does Omie do? Omie is a cloud management software for small and midsize businesses. We put together pretty much everything a small business owner needs for his daily life (financials, invoicing, inventory, manufacturing, etc).