After Uber's Fatal Crash, Self-Driving Cars Should Aim Lower

WIRED 

More than a month after a self-driving Uber struck and killed a pedestrian crossing the street in Arizona, it's still not clear what sort of failure might explain the crash--or how to prevent it happening again. While the National Transportation Safety Board investigates, Uber's engineers are sitting on their hands, their cars are parked. The crash and its inconclusive aftermath reflect poorly on a newborn industry predicated on the idea that letting computers take the wheel can save lives, ease congestion, and make travel more pleasant. An industry dashing toward adulthood--Google sister company Waymo plans to launch a robo-taxi service this year, General Motors is aiming for 2019--and now, suddenly, on the verge of being rejected by a public that hasn't even experienced it yet. In other words, AV makers are clearing the technological hurdles and tripping over the psychological ones.

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