Unlocking the Potential in Pigs with Digital Technology

Despite cultural and religious exclusions, pork is the most widely eaten meat in the world, accounting for 36% of all meat consumed. Asia is the biggest consumer; China alone accounts for one quarter of global pig trade, and its middle class is expected to double in the next 15 years, increasing even more the market for pork. While trade will certainly be a consideration among top producing countries, such as China itself, the US, Brazil, Spain and Russia, there are challenges for the industry that could be reduced, or even eliminated, with the implementation of digital and other data driven technologies. Processors focus on employee safety and welfare priorities even while trying to improve meat production efficiencies. For producers and farmers disease mitigation, animal health and performance are top of mind.