Argo takes different road to skirt self-driving challenges - Reuters

PITTSBURGH/DETROIT (Reuters) - Sky's the limit optimism about self-driving cars is giving way to tougher questions about how expensive automotive artificial intelligence will ever make a profit. Those are questions the founders of Argo AI - and automaker partners Ford Motor Co and Volkswagen AG (VOWG_p.DE) - are betting they can answer by taking a different road than more highly valued rivals. The self-driving systems developer led by Bryan Salesky, who got his start developing automated vehicles for a Defense Department sponsored competition 12 years ago, is at the center of a multibillion-dollar bet by its auto giant partners that autonomous vehicle technology must be good for more than replacing taxi drivers. "I hate the word robotaxi," Salesky said in a rare interview at Argo's Pittsburgh headquarters. "There are so many applications and businesses to be built, and (try to) understand which ones are more profitable than others."