Council Post: How AI Makes Big Data Smarter

The artificial intelligence (AI) road from unlimited (yet largely nonspecific) potential to concrete, specific business benefits, is like taking a long road trip with kids -- palpable excitement alternated with restless tension and cries of "Are we there yet?" So, are we "there" yet? Well, no, but we are certainly closer than we have been, and by further examining the data that underlies these systems, we can progress closer to "there" by recognizing measurable ROI from the ability to make better decisions with AI-powered analytics technologies. Most companies that say they are using AI have yet to gain any value from their investment, according to the 2019 Artificial Intelligence Global Executive Study and Research Report from MIT Sloan Management Review and Boston Consulting Group (BCG). They continue to plug away, however, even though the payoff -- new products, increased revenues and optimized efficiencies -- is likely further out than previously imagined.