Buying Warner Bros. Gives Netflix What It's Always Needed: An Identity

Buying Warner Bros. Gives Netflix What It's Always Needed: An Identity The $83 billion deal gives the streamer a century's worth of prestige television and movies, from Batman movies to . It also ends the streaming wars. In a deal to acquire Warner Bros. announced Friday, Netflix will be scooping up HBO's many titles, including Courtesy of HBO Close your eyes, think for a minute, and tell me: What is a Netflix Movie? OK, try again: What is a Netflix Show? Sure, it's easy to rattle off some killer titles--, --but Netflix has never really had a brand identity.