Dyson Airwrap: Vacuum company reveals new tool that uses super-fast motor to style your hair

Dyson has released a hair styling tool that uses the efficient speed of its vacuum motors to change your look. The company – better known for its vacuums, and with all eyes on a car it is making – has made its second move into the beauty industry, following the success of the £300 Supersonic hair dryer. The Dyson Airwrap costs £400 and is on sale now. It uses the motor that powers its vacuums to create jets of air that can then be used to style hair into curls, waves and smooth blow dries without the need for extreme heat. The I.F.O. is fuelled by eight electric engines, which is able to push the flying object to an estimated top speed of about 120mph.