'I am not a robot': Why Amazon UK workers are striking on Prime Day

"This is a picket line," says Rachel Fagan emphatically. The GMB union's Midlands regional organiser stands in front of a line of striking workers several rows deep at Amazon's vast BHX4 warehouse in Coventry, during industrial action designed to embarrass the online behemoth during a high-profile sales event. About 900 workers at the Coventry warehouse are taking three days of strike action from 11 July to 13 July, coinciding with its Prime Day sales event on Tuesday and Wednesday. Along the picket line, one worker holds up a placard carrying the union's familiar refrain: "I am not a robot." The latest industrial action will bring the total strike days at Amazon to 22 since January, when the first UK strikes in the history of the company took place.