Jaguar Land Rover tests first driverless vehicle on public roads

The race to conquer the driverless car market has stepped up a gear, with the first ever tests of an autonomous vehicle built in Britain on the country's public roads. Jaguar Land Rover is leading the pack with its'major landmark' trial, which aims to help vehicles react in a similar way to people. The pilot project is part of a government-backed bid to encourage more widespread use of automated cars by 2020. The race to conquer the driverless car market has stepped up a gear, with the first ever tests of an autonomous vehicle built in Britain on the country's public roads. The UK Autodrive project is the UK's largest trial of connected and autonomous vehicle technology.