ViSenze an Image Recognition Startup Raises $20 Million

ViSenze, an image recognition startup that delivers visual search tools designed for online retailers such as ASOS and Rakuten, recently revealed that it had secured $20 million in a Series C funding round. Both Sonae IM and Gobi Ventures co-led the financing round, which also included the participation of other investors, including returning backers WI Harper and Rakuten. Established back in 2012, ViSenze has so far raised a total of 34.5 million dollars (its previous funding round was a Series B held in September 2016). ViSenze customers include the likes of Uniqlo, Zalora, and Urban Outfitters, who bill the Singapore-based company's software portfolio as a "personal shopping concierge" that helps shoppers in finding or discovering products based on automatic photo tagging, visual search, and suggestions based on their browser history. The company's verticals include intellectual property, furniture, jewelry, and fashion.