How Daq, Data Mining, and Technology of Self-Driven Vehicles Help Business?

In the first part of our review of AI technologies and current trends, we already talked about RPA, computer vision, and chatbots. In this article, we will talk about data collection and processing of the received information to improve the effectiveness of marketing, etc. Both marketers and business owners know John Vanamemaker's phrase: "I know that half of my advertising budget is wasted, but I don't know which one." With new AI-based technologies for data collecting and analyzing it has finally lost its relevance. The marketing department will no longer have a hard time putting together the entire sparse array of customer information for its reports of the advertising campaigns effectiveness: why people leave any page of the site, why they refuse to buy a product or service.