What Are The Benefits Of Driving A Connected Car? – HIGH MOBILITY Developers – Medium

As connected devices become prevalent in our homes and workplaces, the technology to create and support a connected car ecosystem becomes ever more advanced. In fact, according to one forecast, there will be more than 380 million connected cars on the road by 2021, which, if correct, would fundamentally change the way we all live, work and drive. With the connected car having been identified as the fastest-growing technological device after the smartphone and tablet, we can only begin to imagine the range of capabilities we can come to expect in the space over the coming decade. However, what we can be sure of is that when connected cars become a regular feature in our garages and on our roads, the experience of driving and being driven for the next generation of car users is going to be a very different one to what we're used to now. Although there are numerous perceived benefits for car companies in terms of data acquisition, targeted marketing, and a range of new personalised in-car apps, products and services to offer customers, what exactly are the direct benefits to drivers and passengers in this connected automotive future?