Meta to label AI-generated images shared on Facebook and Instagram - but in 'coming months' as US presidential race heats up

Meta is introducing a tool to identify AI-generated images shared on its platforms amid a global rise in synthetic content spreading misinformation. Due to several of systems on the web, the Mark Zuckerberg-owned company is aiming to expand labels to others like Google, OpenAI, Microsoft, and Adobe. Meta said it will fully roll out the labeling feature in the coming months and plans to add a feature that lets users flag AI-generated content. However, the US presidential race is in full swing, leaving some to wonder if the labels will be out in time to stop fake content from spreading. The move comes after Meta's Oversight Board urged the company to take steps to label manipulated audio and video that could mislead users. 'The Board's recommendations go further in that it advised the company to expand the Manipulated Media policy to include audio, clearly state the harms it seeks to reduce, and begin labeling these types of posts more broadly than what was announced,' an Oversight Board spokesperson Dan Chaison told Dailymail.com.