The Metaverse Has Already Arrived. Here's What That Actually Means

When Cathy Hackl's son wanted to throw a party for his 9th birthday, he didn't ask for favors for his friends or themed decorations. Instead, he asked if they could hold the celebration on Roblox. On the digital platform, which allows users to play and create a multitude of games, Hackl's son and his friends would attend the party as their virtual avatars. "They hung out and played and they went to other different games together," she says. "Just because it happens in a virtual space doesn't make it less real. The futility of throwing an outdoor pandemic-friendly event in January wasn't the only reason Hackl's son lobbied for a digital event. Roblox might be unknown to many over the age of, say, 25, but the 13-year-old platform is booming. Available on most desktop and mobile platforms, it is simultaneously a venue for free games, a creation engine that allows users to generate new activities of their own, and a marketplace to sell those experiences, as well as side products like ...