Apple is crowned the world's biggest phonemaker - overtaking rival Samsung for the first time in 12 years

It's one of the most well-known companies in the world, and now Apple has officially been crowned the world's biggest phonemaker. While Samsung has taken the top spot every year since 2010, it was finally knocked off its pedestal by Apple in 2023. Figures released by the International Data Corporation (IDC) reveal how Apple took 20.1 per cent of the market share last year – a 3.7 per cent increase on 2022. 'The biggest winner is clearly Apple,' said Nabila Popal, research director with IDC's Worldwide Tracker team. 'Not only is Apple the only player in the Top 3 to show positive growth annually, but also bags the number 1 spot annually for the first time ever.'