The female tech entrepreneur that's propelling London's AI revolution

Goldstaub, aged 31, is the co-founder of CognitionX, which aims to bring clarity to the fast-paced world of artificial intelligence (AI). "We're like a Ghostbusters hotline," she says. "When you feel lost and wonder who you're going to call we have researchers who can answer big questions. AI will be the next industrial revolution, it's happening quicker than anything we have ever seen. This month's NHS hack is just the latest reminder of how fast technology is developing and Goldstaub says it illustrates the need for widespread education and "collaboration beyond the tech sector, with government, academia and business talking about moving forwards with new tools". Sitting in an eye-poppingly pink chair at her company's HQ at the Wayra incubator in Piccadilly, where she has a staff of 22 and is "expanding at a rate of knots", Goldstaub explains how AI has the potential to detect cancer earlier than humans can, trade stocks, increase energy efficiency, predict human rights trials and make fairer decisions in courts. Already, 76 per cent of companies use some form of AI and it could add $814 billion to the UK economy by 2035, increasing productivity by up to 40 per cent, according to a report by Accenture. So we'd better get it right. Goldstaub compares AI to a child, learning from what it hears. "If you train AI based on racist, sexist information, you can't be surprised that it becomes racist and sexist." She cites the example of the chatbot Tay, which was trained on Twitter and in less than 24 hours was making offensive remarks. "You'll have AI making decisions about whether you can get loans, about car insurance.