"Machine Intelligence" – a series of reports on the next big thing

Paris, France/Vianen, Netherlands, June 22, 2016 --The post-app era has started including a shift from apps to conversation, from apps to messaging platforms and from app-stores to bot-stores, all triggered by machine intelligence, also known as artificial intelligence. The end of apps is the beginning of doing everything on messaging platforms. This is described in the new report from SogetiLabs, The Bot Effect: Friending a Brand. "The fact that machines are now (more and more) capable of understanding natural language like voice and speech, and talk back is something that we've seen happening in science fiction movies. Now fiction becomes a fact. Due to better hardware, new neuromorphic chips and Big Data, these machines are able to learn and improve. The impact of this shift in possibilities has implications for businesses and human beings, for efficiency and psychology", concludes Menno van Doorn, Director of SogetiLabs, and co-author of the new report on the topic of Machine Intelligence.