How data and machine learning are 'part of Uber's DNA' 7wData

A year ago, Danny Lange took over as the head of machine learning at Uber. The ride-sharing company, which launched in 2009, is, essentially, a tech company: It operates entirely through an app. Lange manages a team in San Francisco, and Uber has a smaller team in Seattle. And machine learning has become the underlying foundation for every part of the company. "Machine learning and AI technologies can really solve some very fundamental business problems that are really hard to create hardwired solutions to," said Lange.