Continuous intelligence: Building a Modern Digital Business for agility and growth

Business today is more than simply matching traditional competitors, it's about exploiting digital technologies to create new opportunities, and being able to repeat this. The economy is quickly going digital and Australian businesses must evolve into Modern Digital Businesses (MDBs) which strategically use intelligence assets to improve operations and deploy new products and services, in order to stay competitive and create value for their customers. A group of digital business leaders recently gathered at ThoughtWorks Live in Sydney and Melbourne, to share their insights into how organisations can take advantage of data to adapt and thrive in the digital economy. This report includes strategic and practical advice taken from the event for any business leader – regardless of their organisation's digital maturity – on best practices for taking advantage of data and driving change. A Continuous Intelligence (CI) framework starts with the process of acquiring data and, with the help of analytics and machine learning, derive insights from it to be able to make confident decisions and actions – which are in turn reviewed and validated, to ensure the organisation continuously improves its decision-making capabilities. Steps organisations can take to apply CI to building an MDB, which is agile and technology-driven are also covered.