Kayak's cofounder talks about how bots are transforming customer engagement

The buzz in Silicon Valley is bots: they're cheaper and faster to build than apps, and make it a snap to reach users where and when they want to communicate. Are bots the future of customer engagement? Join our free VB Live event to find out. "The trend is very clear here that people don't want to talk on the phone," says Paul English, cofounder of Kayak and now founder of a new, exclusive personalized travel app called Lola. "It's why messaging has become such an important communication platform." And it's a trend that has opened up the doors to a new revolution in bot technology.