IBM Fuels Digital Marketing Transformation with THINK Marketing

IBM (NYSE: IBM) today announced THINK Marketing, a new one-stop destination for marketers to gain knowledge, learn skills and ultimately drive a digital transformation within their business. Designed to help Chief Marketing Officers (CMO) and their teams build proficiency and experience, THINK Marketing delivers news and thought leadership content from the industry's top marketing influencers and news outlets. Through these assets, marketers can gain a deeper knowledge and, when ready, match their needs with solutions from IBM and more than sixty marketing technology companies from around the globe including Sprinklr, Mirakl and MediaMath. THINK Marketing will rapidly grow to include new industry specific content, collections of content on additional marketing functions and double the number of third-party solutions. THINK Marketing will also include a developer marketplace where start-ups and developers can virtually brainstorm, try solutions and also create and bring to market new cognitive and cloud apps that address important marketing challenges.