DAVID MARCUS: Cracker Barrel abandons customers, trading authenticity for corporate slop
People in Pensacola, Florida shared their thoughts on Cracker Barrel's new logo with Fox News Digital. Few things in American life have felt as trapped in the amber of history as Cracker Barrel restaurants, with their recipe of comfort food served up in cozy confines that evoke a bygone era. It's little wonder Americans routinely wait for an hour to get a table after church, or welcome a road-trip diversion when they see the classic logo on a highway sign. Now, the cracker-jack whiz-kid marketing team at the iconic eatery's corprate headquarters has decided to forgo all of this, including possibly, based on public reaction to their changes, the long lines. CRACKER BARREL UNVEILS NEW SIMPLIFIED LOGO: 'OUR STORY HASN'T CHANGED' This may not exactly be wokeness at work, as we have seen with so many brands such as Target and Bud Light, but it is something similarly lifeless and cold.
Aug-22-2025, 13:31:00 GMT
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