Growing demand for data science and its mulitple applications

Data science is a branch of information technology that deals with the analysis and processing of large volumes of data, which may be structured or unstructured or a mix of both, in order to find unseen patterns and derive meaningful information. Data science is useful to identify market opportunities, for process optimisation and cost reduction, and to identify abnormal financial transactions, among others. A typical project involves components that require expertise from several of these areas in combinations of varying proportions from one project, to another. As technology finds its way into all our daily activities, so do the digital data trails we leave behind, be it at retail outlets, banks and many other places. Many organisations have realised they are sitting on a veritable gold mine of information that they can capitalise on and put to good use.